Tag Archives: social media

Getting Serious

It’s time to stop being casual when it comes to my various so-called ‘side hustle’ endeavors. I relaunched my Etsy shop several months ago and hoped that my bracelets were pretty enough to sell themselves. That’s not how it works.

In my job as a social media specialist (whatever that means), I have been tasked with learning how to buy advertising on Twitter and Facebook. It’s a little confusing, but in the end, it’s not rocket science.  It doesn’t have to be expensive either.

I made a little video featuring the bracelets in my shop using Quik.  I made it a promoted post on Instagram. You have to switch to a business account to do this. Traffic to the shop increased only slightly. Then I spent $50 to promote the video on Twitter. I did this with the “Quick Promote” option, so the run was short and didn’t do much for me.

My next effort was to do a promotion directly on Etsy. I got one sale, but I’m not sure what did it. I’ll need to do some research before spending any more on advertising.

Next, I downloaded an audiobook called How to Sell on Etsy with Blogging. The book mentioned an Etsy plugin for WordPress. I’m going to see if I can get that installed.

The next thing to address is my inventory. My bracelets might not be trendy enough, so I bought a few magazines about jewelry-making to see what’s going on in that world.

I have a lot of work to do if I want to have a successful jewelry business.

 

 

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Doubling up

I missed yesterday’s Zero to Hero assignment, so I’m doubling up  today. I kind of feel like I could get in trouble for not turning in my homework. Does WordPress give out demerits?

DAY 17: INCREASE YOUR COMMENTING CONFIDENCE

“Today’s assignment: read six posts written in response to yesterday’s prompt, and leave comments on at least two of them.”

My heart wasn’t in this one so much. I commented on three posts, I think. I read a few more, but nothing I saw really inspired me  to comment.  The prompt, in my opinion, was kind of blah. Maybe I should challenge myself to go back to this prompt one day and do something great  with it . It might make a good jumping off point for a piece of fiction.

DAY 18: ACTIVATE A SOCIAL NETWORK

“Today’s assignment: Explore one or more social networks, and start an account so you can begin exploring the possibilities. If you’re already active on a social network, set up Publicize and link the account to your blog, and/or create a strategy for how you’ll use it.”

I’m all over social media. You can find out where on this page. I have a Tumblr for my digital scrapbooking pages, but I haven’t been active in that realm for some time. I’m on Instagram, Flickr, Google +, Vine. I joined Quora, but never really spent any time with it. I’m sure there are more that I’m just not  thinking of.  I think its too much. I should really cut down, but I would hate to not be in on the next big thing. I’ve yet to try Snapchat, but it’s probably just a matter of time.

I coordinate the social media presence for my department at work, so I’m often looking for articles on how to make the best use of these channels. I take most of the information with a grain of salt, because I don’t think any of the so-called experts really know what they’re talking about. I think we’re all just taking stabs in the dark and trying to keep up with the ever changing landscape of this Internet business.

So I’m a bit burned out with the Zero to Hero thing. I’m learning a lot and pushing myself to do things I don’t normally do with my blog, but I’m ready to be done with it.

I’ve got ice cream!

 

ice cream container

My ice cream!

 

Only day 8?

Zero to Hero Day 8: Make your About page irresistible.

I’m satisfied with my About page, so I created another page featuring many of the places I can be found in the Social Media sphere. It’s called, All Over The Place. Now readers can see what I’m up to in all kinds of places on the Web.

To give this post a little more substance, I’ve included a photo of the view from my desk.  I’m just not in a bloggy mood today.

10th Street from the CIB

10th Street from the CIB

 

 

 

Busy

I have a lot to do at work, and not enough time to do it in. I guess it’s better to have something to do than nothing to do.

This is just a report, for my records. I don’t have anything profound to say.

When I was a kid I used to walk on the balls of my feet a lot. As a result, my calf muscles were quite developed. Now my calves are weak so I decided to start walking that way as much as possible.

I’m also strenthing my psoas muscles (especially the left side). I’ve been putting together a “Learning” board on Learnist called Do-it-Yourself Physical Therapy. I did this because I’m not thrilled with the exercise sheet the chiropractor gave me.

So I’m on Learnist, Pinterest, Flickr, Facebook, Twitter, Goodreads, Instagrram,Tumplr, LinkedIn, YouTube, Whims, Pearltrees, Scoopit, and probably 10 others that I can’t think of at the moment. I joined a new one today and I already forget what it’s called. I am contributing to the world’s information overload.

One of these days I will start vlogging or podcasting.

I was a day ahead all week. I thought Tuesday was Wednesday, etc. Now I’m sure it’s Friday oops, now it’s Saturday. Maybe next week I can stay on track.

I’m performing with DDBD at 3:00 today at Arts Fair on the Square. If you’re in Bloomington or nearby, you should stop and check
out all the cool art available for purchase. It’s also Taste of Bloomington day. I’ve never done taste of Bloomington because it’s not free. I hear good things about it though. We have lots of good restaurants here.

Here’s something I drew that makes me think of a bird in a Film Noir movie who has been slipped a Mickey by some leggy dame.

20130622-002438.jpg

Some advice from the Internet

I started writing a short story about 20 minutes ago. The beginning looks good so far, but I’m lazy. As soon as I started writing I was thinking, ugh, this is hard. I’m tired. So I decided to take a break. I really don’t know if I can just quit my job and start writing full-time. Well, there’s the fact that I can’t afford to do that. Perhaps I shouldn’t worry about it eh?

I get a bunch of emails every morning from LinkedIn groups I belong to. I think I’m in about 6 groups, and I usually only skim a few of the updates. I should cut back. I did run across an article posted in one of those emails, or on the LinkedIn home page itself, about words you should never use to describe yourself. Here’s the article.
The author says you shouldn’t use words like “Innovative,” “Dynamic,” and “Guru,” because these are all terribly cliche, especially on social media sites.

Could I instead say I’m “Avant-Garde,” “Electric,” or “A Guiding Light”? Those sound ridiculous too. But this advice was written in a blog post on the Internet so it must be taken seriously.

Maybe the next time I update my resume I’ll call myself “The Sheriff of Blog County”? What about “The Princess of E-Delights”?

Maybe I should think again about becoming a full-time writer so all of the great literary works on my resume can speak for themselves. There’s some incentive to get back to that short story.

Too Much Technology

I’ve been sitting in front of a computer for too long. Well, I work in the IT department at Indiana University in the technology training group; so it stands to reason that I’d be using a computer a lot. Also I”m obsessed with social media, so I’m always on my iPhone or iPad checking Facebook, Twitter, Pinterest, and now my new thing-Scoop.it. You see, I want to be a social media guru, and I think I can be one. I’m doing the research, I looking for thought leaders to connect with, I’m going for it and I love it!

But I need to step away from the computer. I need to put the phone down. I need to do something with my hands and my body. How about hooping? How about making those Christmas cards?

Unfortunately, I need to get in some hours so I’ll be working a little from home tomorrow. I only need a couple of hours though. After that the day is mine.

Of course I missed a blog post yesterday and I don’t like it when I miss. One day can easily turn into two and then three and then a week, and so on.

I’ve got a book to look through.
I’ve got my dog to play with.

It’s time to step away. But first, gotta tweet.

Negro Folktales paperback

Sadie Pit/Chocolate Lab Mix

Noise and Nonsense

I did not feel like writing today, but here I am, writing. Today was a day that was broken in half.  I spent the first half at the office but I had to go to my other work location at noon. I arrived at the parking lot and drove around for about 15 minutes before I found a space. I was happy to find it so I’m not going to complain.

Last night I dreamed I was a failure. I was charged with some task or the other and I failed at it. I woke up knowing that it was just a silly dream, but I started thinking of my real failures and I cried a little.

I assisted an Illustrator Pen Tool workshop today. The instructor for that workshop is, in my opinion, a genius. It’s crazy how smart this guy is. When I assist him I feel less-than-smart and I have to remind myself that there’s stuff that I’m good at too.

Wrote a poem today using my Sketch Club iPad app.

Noise and Nonsense

I joined a LOT of groups on Linked in. Some for social media, some for instructional design, one for graphic design, a couple for writers, and there’s more. Now I get a lot of email from those groups and it’s more than I can really manage.  I’m hoping that by joining these groups I’ll make some connections and maybe find my niche. I think social media might be that niche. Or perhaps social media will burn itself out.

I don’t know about the future, but I do know that I’m off to bed. G’night blogosphere.